Emerging Brands · Local Theatre Audiences

Your Brand.In the Lobby.In Front of Loyal Audiences.

CommunityTheatres.org is a curated network that places emerging consumer brands inside community and regional theatres — the lobby bar, the concession counter, the season playbill, and the gala stage — where engaged local audiences gather night after night.

Get PlacedA featured spot in the lobby, the bar, or the playbill.
Get SeenReach audiences during a captive, repeat-visit evening.
Get AccessPartner with venues across regional and community circuits.
Grow TrialMove from first sample to first purchase, faster.
ExpandScale proven placements into new venues and seasons.

Where new brands meet the audience

Real placements across the playhouse.

Most emerging-brand wins inside a community theatre live in six placement formats. Knowing the format shapes the pack, the pitch, and the partnership.

Lobby & Bar Pours01Intermission anchor

Lobby & Bar Pours

Featured beverages and ready-to-pour offerings behind the lobby bar — the trip-driving anchor of intermission and the home of high-margin impulse trial.

Concession Counters02Snack-forward

Concession Counters

Better-for-you snacks, confections, and grab-and-go treats merchandised at the counter — built-in repeat velocity and a natural stage for a featured emerging brand.

Playbill & Program Placements03Printed reach

Playbill & Program Placements

Inserts, back-cover features, and themed offers printed into the season program — the format most brands launch into first, with long dwell time and broad household reach.

Marquee & Signage Sponsorship04Street-facing

Marquee & Signage Sponsorship

Marquee callouts, lobby banners, and digital signage placements that greet every arriving guest — a high-visibility adjacency for premium launch moments.

Gala & Opening-Night Sampling05Premium nights

Gala & Opening-Night Sampling

Curated sampling tables and gifting moments at galas, opening nights, and donor receptions for premium, story-forward, and discovery-minded audiences.

Season Sponsorship Programs06Bundle builders

Season Sponsorship Programs

Multi-show sponsorship bundles, member perks, and seasonal activations engineered for renewal, gifting, and cross-promotion alongside featured placements.

Premium Placement ProgramsCurated brand slates built for high-engagement, audience-forward venues.
Season Sponsorship HeadquartersSeason-long activations, galas, and member perks built for peak attendance.
Real Partnership CenterPack, price, and placement guidance from operators who run the front of house.
750+Brand placements coordinated
500+Community theatres in network reach
25+Regional theatre circuits served

Inside the Network

Your direct line to local audiences.

Our core roster of partner venues — and the broader Conzumables network — connects your brand with the right theatres, programs, and audiences. A better way for emerging brands to get discovered.

Front of House

  • Lobby Bars
  • Concession Counters
  • Box Office Windows
  • Member Lounges
  • Donor Receptions

On the Program

  • Season Playbills
  • Marquee Signage
  • Stage Sponsorships
  • Email & Newsletters
  • Member Perks

Network Reach

  • Community Theatres
  • Regional Playhouses
  • Performing Arts Centers
  • Touring Circuits

Other Topics

  • Sponsorship Planning
  • Activation Budgets
  • Placement Fees
  • Seasonal Programs
  • Funding Brands
Connect with the right venues
Gain exposure with loyal audiences
Drive trial and consideration
Deliver measurable results

The Featured Stage

Real brands. Real venues. Real audience stories.

Every season the CommunityTheatres network features a curated slate of emerging brands — captured on location in a working playhouse, lit like an editorial story, and packaged into a venue-ready spotlight. It is the easiest way for a theatre to scout a new partner without leaving the box office.

An emerging consumer brand featured on location inside a working community playhouse

What every featured brand gets on the network

Spotlight Feature

A polished on-location feature that frames your brand like an opening night.

Partner Brief

A short-format read built for theatre managers scouting new partners.

Product Notes

The brand story — ingredients, claims, and the better-for-you angle.

Pack & Price Read

Venue-fit guidance on pack, price, and the format that wins placement.

Venue-Fit Snapshot

Where your brand lands in the lobby and the moments that lift it.

Activation Kit

A staged sampling and signage plan to move from lobby to loyalty.

Sourcing Story

Provenance and sourcing told the way audiences and venues want to hear it.

Momentum Snapshot

Trial signals and pilot results that make the partnership easy to say yes to.

One network. Endless discovery.Curtain. Lobby. Encounter. Connect. Feature. Place.
On the boards since day one

The team behind the network has

100+ Years

in the business

A legacy of experience. A future of discovery.

Four generations of retail, hospitality, brand building & local-venue partnership — now pointed at the next wave of emerging consumer brands.

A vintage neighborhood playhouse marquee at dusk
The PlayhouseOur beginning

A Neighborhood Playhouse

Our story starts at a small neighborhood playhouse built on hard work, community, and a belief that local stages bring people together.

Co-op EraA core part of the cooperative

The Retail Cooperative

We grew alongside the industry as a proud member of a retail cooperative — contributing to one of the strongest buying and marketing networks for local merchants.

Brand PartnersPartnering with leading brands

Brand Partners

We partnered with established companies in consumer goods, hospitality, and audience engagement to bring real activations to local venues.

EmergingBuilding brands that matter

Emerging Brands

Co-founders and builders of successful brands — taking emerging products from concept to the front of house.

On Stage TodayOur own brand network

Built to Scale

Today we run our own community-theatre brand network, helping emerging brands get discovered and placed everywhere local audiences gather.

Retail ExpertsDeep expertise across every local retail and hospitality channel.
Brand BuildersProven success developing and scaling winning brands.
Network PowerOur venues. Your advantage. Regional reach, local touch.
Relationships That LastBuilt over decades. Focused on the future.
People. Places. Performance.

Building a stronger arts-and-retail community. Together.

Key trade associations & industry gatherings.

Uniting professionals across the community-theatre, live-events, and emerging-brand sectors to promote partnership, growth, sustainability, and a stronger local economy.

Theatre & Live Events

Local. Live. Lasting.
AACTLeague of TheatresLive Events CoalitionStagecraft GuildVenue Network

Local Retail & Hospitality

Community. Commerce. Connection.
Main Street AllianceLocal FirstHospitality ForwardIndependent Retail Assoc.

Emerging Brands

Better for people & places.
Emerging Brands CouncilNaturally NetworkSpecialty Food Assoc.Maker Collective
Leading trade showsAACTFestLive Events SummitSpecialty Food ShowIndependent Retailer ExpoBrand & Venue Forum

Venue Formats (Channels)

Connecting brands to local venues.

The Conzumables showcase network helps brands, theatres, and operators navigate venue channels by aligning the right brands with the right placements for growth.

Community Theatres

  • Black-Box Stages
  • Storefront Theatres
  • Civic Playhouses
  • Youth & School Stages
  • Festival Venues

Regional Playhouses

  • Resident Companies
  • Touring Houses
  • Repertory Theatres
  • Summer Stock
  • Dinner Theatres

Performing Arts Centers

  • Multi-Stage Centers
  • Civic Auditoriums
  • University Centers
  • Concert Halls

Events & Festivals

  • Theatre Festivals
  • Gala Nights
  • Donor Receptions
  • Season Openers

Digital & Membership

  • Email Newsletters
  • Member Portals
  • Subscriber Lists
  • Social Channels
  • DTC

Coast to coast

Partner venues in all 50 states.

We list the venues that are prime for your launch efforts — state by state. We have the circuits, the relationships, and the network reach to put your brand in front of loyal local audiences everywhere they gather.

50States covered
100+Years of combined experience
8Venue channels served
LiveNew placements every season

Get your brand on stage

Bringing a new brand to local audiences?

Send your category, format, target regions, and current pilot status. The network team responds with a venue-fit read, a featured placement slot, and a clear path to local audiences.